Archive for email

What is right and wrong about “Just Not Sorry”

Sorry, I am no expert, but I just think we need to talk about how we actually communicate. Does that make any sense?

What did you think of that sentence? It sounds like it is coming from a feeble unsure human. But as crazy as it sounds I have been known to craft sentences like this in the past. When I don’t think too hard about it, my speech and writing is sprinkled with this type of language.

There has been a lot of talk around the inter web lately about the way this language undermines itself.  A new app, Just Not Sorry, is making a big splash. The app searches your emails for this unproductive language and explains to you why you should not use it. Pretty savvy. The concept caught the nation’s attention with a shampoo ad of all things. Read More →

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